News & Resources for the Indiana Tourism Industry

Hoosier Hospitality Promise

Exciting news to share, we've received international recognition for the Hoosier Hospitality Promise campaign from CrowdRiff via their blog. CrowdRiff is located in Toronto. It is a technology/software company that "delivers visuals that drive global travel and tourism."  

The Hoosier Hospitality Promise serves as an initiative that empowers communities to keep everyone safe from COVID-19. Members of the travel and leisure-related industry, their guests, retail businesses and consumers can make The Promise to follow federal, state and local health and safety guidelines for a proper reopening. 

More than 2,000 customers and 600 businesses have made The Promise.  You can still sign up and spread the word about this health initiative.


After making The Promise, the business will be added to the website's aggregated participating business listing and map. These businesses will have access to a digital tool kit that features a Promise sign and badge for their website, social media assets and downloadable communication and promotional guides. In addition to these easily accessible resources on the website, businesses can also find a list of physical locations on to pick up a door cling and other promotional assets in person.


Consumers can take the guest version of the Hoosier Hospitality Promise. Once a consumer makes The Promise, solidifying the guest has made their commitment towards making Indiana healthier for all, they will receive a Promise Pass. The pass gets them exclusive discounts at participating businesses.